What is the abacus of Kwai A這水?

On the forenoon of June 5th, news土愛 of the short video and live platf件雨orm purchase of Acfun (A station) spr為了ead across the Kwai Tun為個g network.
According to the news, the transaction笑慢 price of the Kwai A acquis身南ition will be less than見見 750 million yuan, and more details a醫畫re not disclosed. However, in th人樹e last round of financing,術了 the pre investment valua聽麗tion of station a was 750 土懂million yuan.
Kwai takeover A stat村體ion
Response from station a
Later, Liu Yanyan, CEO of 音匠station a, told Tencen區習t that the news was t相愛rue and he would continue t草農o stay in station a and th山店e company would main資機tain independent operation.
Kwai Fu response
The Kwai TSE also respon老做ded to the Tencent's "視了;first line", saying that Kwai TS家短E confirmed that it had co理東mpleted the overall acquisi熱林tion of Acfun.
In the future, stati木吧on a will maintain ind體一ependent brand, independent ope弟睡ration, original team 做地and independent development. The Kwai w們自ill also give A station 好森strong support in ca河音pital, resources and te歌對chnology.
Response from shareholders 師匠of station a
Kwai Kwai signed a tr又刀ansfer agreement with Chinese expres東吧s at Acfun noon in June 5th, w話器hich is intended to sell all A s有作tation rights to its f信我ast sellers at a price of 140 m中機illion yuan.
According to the news, chi術友naonline held a board meeting on Novemb森放er 21, 2016, and signed an agreement 得化to invest 250 million 風村yuan in cash to subscribe for 13.51從著% of the equity of stati坐又on a.
However, because stati美男on a did not meet the precondi司工tions in the relevant capital increase紅愛 agreement, the subsequent Chinese onli媽問ne only paid 138.5 millio機志n yuan of investment advan呢爸ce to station a, and d拿子id not make industrial and commercial c又費hanges.
Why did the Kwai takeover buy A 黃樹station?
About Kwai's take場務over of A station, 36 krypton爸輛 has made a simple analysis from th多飛ree dimensions: user portrait, mark新那et overall environmen地但t and commercialization到美.
1, A station can fill Kwai's s了離hortage in user circles.電來
The user portrait is厭請 quick enough to sink and average筆計 users, while A stati裡舊ons are mainly young people, and the c中她ulture of the community is heavy. T聽醫he acquisition of A stati明匠ons can make good use o不坐f the fast user's lack of user cir雨小cles, and logic is similar to th匠又e acquisition of Kwai Kwai st快木reet.
According to the data of Aurora da生的ta, gender and A distribution are all h如師igher in Kwai Tai than 讀友in women, and the rat村女io of male to female is similar.
From the result of user city level di店音stribution, a larger pro雨呢portion of users of s錯志tation a are distributed in first tier藍遠 cities, accounting f西制or 20.04%. New first tier 了可and second tier cities also account for一錢 a higher proportion of us吃道ers of station a.
Users of fast track are also sinki地視ng more, and the number of users in 月店city with three Kwai 內一and below is more than 60%公慢.
2, Kwai Fu needs to take a 音區road of investment and merger.
Kwai Kwai's analysis of the o年聽verall market environment, as a direc是業t competitor of the fa慢門st, 150 million days of live 場說trembling has gone beyond the 綠船100 million tiktok.
With Kwai's headlines relying on t生老he strong product R & D and op雨草eration capabilities民科 shown in the short video matrix, a qu到為ick way to invest in mergers and ac黑舞quisitions is not a short cut to the花動 headlines.
3, commercialization is alway快錢s one of the most important喝物 indicators of Kwai Fu.
As a short video company that h身一as been seeking oversea空歌s listing, commercialization is alwa體錯ys one of the most c慢火oncerned indicators of Kwai C化去hung.
Through the listing of B 請我station, the whole market has seen th國歌e high proportion of its友來 game income and its diversified 到女business value.
Why did station a accept the a爸動cquisition?
Although the starting point of stati森件on a is very high, it is th農算e oldest barrage video熱腦 website, but due to frequent change務他s in senior manageme師城nt, poor management a多雪nd other reasons, the development has b拿身een cold and quiet.
At the beginning of this year, stat醫資ion a experienced the storm of 船到shutting down the station a件人nd being unable to v技笑isit, and its fate was shaken sev司還eral times. It was reported 風用that Alibaba resumed i票土ts normal operation only after it got t作服he support of Ali system. Howev算廠er, it was later reported th服術at Alibaba gave up i事銀ts holding plan for stati開慢on a.
Sources also said that the initial rum少線our of Kwai Kwai and飛日 A station cooperation c劇多ame from the fund that was acquire開討d at the beginning of this y市短ear when A station was re l吃我aunched. It is reported that the sou銀習rce of the funds is fast.
In fact, according to the first 車爸line, Kwai has always been one of the站北 potential financing side 站身of A station.
In addition, according t著刀o public information, the actual d船去au of station a dropped to 1.麗歌6 million in November l喝空ast year, including 900000又師 PC terminals and 450000 mobile termina校愛ls. This number peaked 志房at 12 million in January las銀窗t year, with an average monthly dau外鐘 of 8 million.
When it is bad, Kwai Fu he我討lps and the team can operate indepe睡吃ndently. You and I ar身年e willing to make a ma請秒tch.